Issey Miyake brings out a new women's fragrance in September 2012. Pleats Please – “the perfume that moves you” – is named after the signature fashion collection of pleated materials and bright colors that follow movements of the body, first introduced in 1993. This fragrance returns to fashion inspiration, pop culture and Japanese tradition of the house.

Pleats Please is a joyful, optimistic and exuberant fragrance of "vertically pleated" flowery, fruity and woody structure signed by perfumer Aurelien Guichard. Its opening splashes with Asian hybrid fruit Nashi, generated by crossing apples and pears (pear flavor is the one that dominates). The heart symbolizes femininity with floral accords of peony and sweet pea, while Indole molecule provides freshness and vigor to the composition. The base is generous with intensive accords of patchouli, cedar, vanilla absolute and white musk.

The design of the bottle follows the design of the Bio Bag from the Pleats Please collection, decorated with the cap made as a stylized white flower.